EP 1093617 A1 20010425 - A METHOD FOR PERFORMING MARKET SEGMENTATION AND FOR PREDICTING CONSUMER DEMAND
Title (en)
A METHOD FOR PERFORMING MARKET SEGMENTATION AND FOR PREDICTING CONSUMER DEMAND
Title (de)
VERFAHEN ZUM ERSTELLEN EINER MARKTSEGMENTATION UND ZUM VORHERSAGEN VON KUNDENWÜNSCHEN
Title (fr)
PROCEDE PERMETTANT D'EFFECTUER LA SEGMENTATION D'UN MARCHE ET DE PREDIRE LA DEMANDE DES CONSOMMATEURS
Publication
Application
Priority
- US 9915236 W 19990706
- US 9175098 P 19980706
Abstract (en)
[origin: WO0002138A1] The present invention presents a method for partitioning that provides both a relevant metric and a set of clusters through an evolutionary learning process. The present invention further presents a method for determining consumer demand (304) that finds the context dependent, or combinatorial optimized set of properties, uses, or customer features that optimize the value of a product to the customer base. The present invention further includes a framework for the marketing and introduction of novel products. The framework has means to model customers and derive an optimal set of goods (308) to produce alone or in the face of a coevolving competitive environment where other firms are introducing and modifying their own goods.
IPC 1-7
IPC 8 full level
G06Q 30/00 (2006.01)
CPC (source: EP)
G06Q 30/02 (2013.01)
Designated contracting state (EPC)
AT BE CH CY DE DK ES FI FR GB GR IE IT LI LU MC NL PT SE
DOCDB simple family (publication)
WO 0002138 A1 20000113; AU 4861899 A 20000124; CA 2337798 A1 20000113; EP 1093617 A1 20010425; EP 1093617 A4 20020130
DOCDB simple family (application)
US 9915236 W 19990706; AU 4861899 A 19990706; CA 2337798 A 19990706; EP 99932278 A 19990706