EP 1218835 A1 20020703 - MANAGING THE DELIVERY OF CONTENT TO USERS
Title (en)
MANAGING THE DELIVERY OF CONTENT TO USERS
Title (de)
VERWALTEN DER AUSLIEFERUNG VON INHALTEN AN BENUTZER
Title (fr)
GESTION DE LA FOURNITURE DE CONTENU AUX UTILISATEURS
Publication
Application
Priority
- AU PQ246899 A 19990826
- US 0023553 W 20000825
- US 65009700 A 20000825
Abstract (en)
[origin: WO0115052A1] An automated communication management system (12) includes an experiment engine (30) which defines an experiment for gauging user reaction to various treatments for a set of content elements and generates a set of experiment rules. An allocator module (22) allocates the treatments over a data network to various users (26) in accordance with the experiment rules. An observation module (36) collects, over the data network, observation data relating to actual behavior of users (26) to each treatment. A model engine (32) generates a model for predicting anticipated behavior of users based upon the observation data relating to actual behavior. A prediction engine (34) converts the model into a set of prediction rules. The allocator module (22) allocates over the data network the treatments to various users (26) in accordance with the prediction rules in order to optimize a desired outcome.
IPC 1-7
IPC 8 full level
G06Q 30/00 (2012.01)
CPC (source: EP)
G06Q 30/02 (2013.01)
Designated contracting state (EPC)
AT BE CH CY DE DK ES FI FR GB GR IE IT LI LU MC NL PT
DOCDB simple family (publication)
WO 0115052 A1 20010301; WO 0115052 A8 20010503; EP 1218835 A1 20020703; EP 1218835 A4 20021113
DOCDB simple family (application)
US 0023553 W 20000825; EP 00959487 A 20000825