Global Patent Index - EP 1258137 A2

EP 1258137 A2 2002-11-20 - APPARATUS AND METHOD FOR SELECTIVE INSERTION AND PRICING OF MEDIA DATA INTO A MEDIA DATA STREAM

Title (en)

APPARATUS AND METHOD FOR SELECTIVE INSERTION AND PRICING OF MEDIA DATA INTO A MEDIA DATA STREAM

Title (de)

VERFAHREN UND VORRICHTUNG FÜR DAS SELEKTIVE EINFÜGEN UND PREISANGEBEN VON MEDIENDATEN IN EINEN MEDIENDATENSTROM

Title (fr)

APPAREIL ET PROCEDE PERMETTANT D'INSERER SELECTIVEMENT DES DONNEES MEDIA DANS UN FLUX DE DONNEES DE MEDIA, ET DE FIXER LEUR PRIX

Publication

EP 1258137 A2 (EN)

Application

EP 00982290 A

Priority

  • US 0032552 W
  • US 16786599 P
  • US 21428800 P

Abstract (en)

[origin: WO0139514A2] A method for a media provider in a media-on-demand network to selectively insert media items into a media stream consists of determining a subscriber's preferences for inserted content, determining suitable positions in the transmitted stream for insertion of other media items, and inserting items into a stream being transmitted to a subscriber. The inserted items can be commercial advertisements, or other items as selected by either the provider or subscriber, and can be interactive items of indeterminate duration. The media provider utilizes the subscriber's preferences to selectively insert media items into a media stream at the previously determined suitable positions. Advertisers can monitor the delivery frequency of advertisements to subscribers and adjust the price of an ad to change the ad's delivery frequency. The media service provider maintains an ad queue for each user and can order ads in the queue based on the price of each ad.

IPC 1-7 (main, further and additional classification)

H04N 5/445; G06F 3/00; G06F 13/00

IPC 8 full level (invention and additional information)

G06Q 30/00 (2012.01); H04N 7/173 (2011.01)

CPC (invention and additional information)

H04N 21/8146 (2013.01); G06Q 30/02 (2013.01); H04N 7/17318 (2013.01); H04N 21/2402 (2013.01); H04N 21/25891 (2013.01); H04N 21/26225 (2013.01); H04N 21/2668 (2013.01); H04N 21/47202 (2013.01); H04N 21/4722 (2013.01); H04N 21/812 (2013.01); H04N 21/84 (2013.01)

Citation (search report)

See references of WO 0139514A3

Designated contracting state (EPC)

AT BE CH CY DE DK ES FI FR GB GR IE IT LI LU MC NL PT SE TR

EPO simple patent family

WO 0139514 A2 20010531; WO 0139514 A3 20020110; WO 0139514 A9 20020523; AU 1934401 A 20010604; EP 1258137 A2 20021120

INPADOC legal status


2006-08-23 [18W] WITHDRAWN

- Effective date: 20060712

2004-01-07 [RAP1] TRANSFER OF RIGHTS OF AN EP PUBLISHED APPLICATION

- Owner name: PERSIMA LIMITED

2004-01-07 [RAP1] TRANSFER OF RIGHTS OF AN EP PUBLISHED APPLICATION

- Owner name: RZUCIDLO, EUGENE C.

2002-11-20 [17P] REQUEST FOR EXAMINATION FILED

- Effective date: 20020710

2002-11-20 [AK] DESIGNATED CONTRACTING STATES:

- Kind Code of Ref Document: A2

- Designated State(s): AT BE CH CY DE DK ES FI FR GB GR IE IT LI LU MC NL PT SE TR

2002-11-20 [AX] REQUEST FOR EXTENSION OF THE EUROPEAN PATENT TO

- Free text: AL;LT;LV;MK;RO;SI