EP 1344132 A1 20030917 - WIRELESS PROTOCOL INFORMATION FOR MARKETING OPPORTUNITIES
Title (en)
WIRELESS PROTOCOL INFORMATION FOR MARKETING OPPORTUNITIES
Title (de)
DRAHTLOSPROTOKOLLINFORMATIONEN FÜR VERMARKTUNGSGELEGENHEITEN
Title (fr)
DONNEES PROTOCOLE SANS FIL DESTINEES A DES OPPORTUNITES MARKETING
Publication
Application
Priority
- US 0113164 W 20010423
- US 70406100 A 20001030
Abstract (en)
[origin: WO0237278A1] A computer implemented method for utilizing information about a wireless device (10) requesting content (26) over a network to detect marketing opportunities (28). The method includes maintaining a database of information about products of interest to a user of a wireless device (10) based on characteristics of the wireless device (10) and receiving a request for content (26) from the wireless device (10). The request for content (26) includes characteristics of the wireless device (10). The method further includes detecting a marketing opportunity (28) by comparing the wireless device (10) characteristics received with the product information database and presenting the detected marketing opportunity (28) to the user of the wireless device (10).
IPC 1-7
IPC 8 full level
G06Q 30/00 (2012.01); H04L 29/08 (2006.01); H04Q 7/22 (2006.01)
CPC (source: EP)
G06Q 30/02 (2013.01); H04L 67/04 (2013.01); H04L 67/303 (2013.01); H04L 67/53 (2022.05); H04L 67/562 (2022.05); H04L 67/564 (2022.05); H04L 67/5682 (2022.05); H04L 67/52 (2022.05); H04L 67/561 (2022.05)
Designated contracting state (EPC)
AT BE CH CY DE DK ES FI FR GB GR IE IT LI LU MC NL PT SE TR
DOCDB simple family (publication)
WO 0237278 A1 20020510; AU 5720801 A 20020515; EP 1344132 A1 20030917; EP 1344132 A4 20060104
DOCDB simple family (application)
US 0113164 W 20010423; AU 5720801 A 20010423; EP 01930700 A 20010423