Global Patent Index - EP 2176820 A1

EP 2176820 A1 20100421 - SYSTEM AND METHOD OF MOBILE DEVICE ADVERTISING

Title (en)

SYSTEM AND METHOD OF MOBILE DEVICE ADVERTISING

Title (de)

SYSTEM UND VERFAHREN FÜR MOBILGERÄTEWERBUNG

Title (fr)

SYSTÈME ET PROCÉDÉ DE PUBLICITÉ DE DISPOSITIF MOBILE

Publication

EP 2176820 A1 20100421 (EN)

Application

EP 07816120 A 20071102

Priority

  • CA 2007001970 W 20071102
  • US 76686007 A 20070622
  • CA 2593725 A 20070627

Abstract (en)

[origin: US2008318559A1] The invention consists of a method of advertising on mobile devices, comprising the steps of: a) collecting registration information from a user, the registration information including demographic, geographic and chronological information about the user; b) creating an advertising block containing one or more advertisements based on the user's demographic and geographic information; c) sending the advertising block to a mobile device designated by the user, at times determined by the user's geographic and chronological information; d) tracking and recording viewing of advertisements in the advertising block by the user; and e) compensating the user based on the viewing records for the advertisements within the advertisement block. The invention further consists of a system for providing mobile device advertising according to the method.

IPC 1-7

H04Q 7/20

IPC 8 full level

G06Q 30/00 (2006.01); H04M 3/42 (2006.01); H04W 4/02 (2018.01); H04W 4/029 (2018.01)

CPC (source: EP US)

G06Q 30/0267 (2013.01 - EP US); H04L 67/52 (2022.05 - EP US); H04L 67/535 (2022.05 - EP US); H04M 3/4878 (2013.01 - EP US); H04W 4/02 (2013.01 - EP); H04W 4/029 (2018.01 - EP US); H04L 67/306 (2013.01 - EP US); H04M 2207/20 (2013.01 - EP US)

Designated contracting state (EPC)

AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HU IE IS IT LI LT LU LV MC MT NL PL PT RO SE SI SK TR

Designated extension state (EPC)

AL BA HR MK RS

DOCDB simple family (publication)

US 2008318559 A1 20081225; AU 2007355525 A1 20081231; AU 2007355525 B2 20140828; BR PI0721764 A2 20140211; CA 2593725 A1 20081222; CA 2708252 A1 20081231; CN 101785019 A 20100721; EP 2176820 A1 20100421; EP 2176820 A4 20110706; IL 196512 A0 20091118; JP 2010533901 A 20101028; JP 2013225334 A 20131031; KR 20100045975 A 20100504; MX 2009014219 A 20100601; WO 2009000061 A1 20081231

DOCDB simple family (application)

US 76686007 A 20070622; AU 2007355525 A 20071102; BR PI0721764 A 20071102; CA 2007001970 W 20071102; CA 2593725 A 20070627; CA 2708252 A 20071102; CN 200780100322 A 20071102; EP 07816120 A 20071102; IL 19651209 A 20090114; JP 2010512469 A 20071102; JP 2013141491 A 20130705; KR 20107001600 A 20071102; MX 2009014219 A 20071102