EP 2318984 A4 20131009 - ADVERTISING MANAGEMENT SYSTEM
Title (en)
ADVERTISING MANAGEMENT SYSTEM
Title (de)
WERBUNGSVERWALTUNGSSYSTEM
Title (fr)
SYSTÈME DE GESTION DE PUBLICITÉ
Publication
Application
Priority
- US 2009051609 W 20090723
- US 8283008 P 20080723
Abstract (en)
[origin: WO2010011876A2] A system that unifies the management of ad insertion for IPTV, Cable, Satellite, Mobile, broadband delivery over any network (over-the-top), and social network delivery is presented. A system wherein ad management is abstracted from the delivery network and client devices. A system where ad management data is authenticated back to a root of trust and data is protected via authentication. One element of the invention provides for dynamic ad insertion and dynamic ad brokering across different delivery networks. Another element of the invention unifies ad insertion metadata and processing for STBs, PCs, mobile phones BluRay, game consoles, and any other type of client devices.
IPC 8 full level
G06Q 30/00 (2012.01)
CPC (source: EP)
G06Q 30/02 (2013.01)
Citation (search report)
- No further relevant documents disclosed
- See references of WO 2010011876A2
Designated contracting state (EPC)
AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO SE SI SK SM TR
DOCDB simple family (publication)
WO 2010011876 A2 20100128; WO 2010011876 A3 20100415; CN 102349083 A 20120208; EP 2318984 A2 20110511; EP 2318984 A4 20131009; JP 2011529231 A 20111201
DOCDB simple family (application)
US 2009051609 W 20090723; CN 200980137459 A 20090723; EP 09801033 A 20090723; JP 2011520212 A 20090723