EP 2353136 A1 20110810 - SYSTEM AND METHOD FOR LOCALIZED VALUATIONS OF MEDIA ASSETS
Title (en)
SYSTEM AND METHOD FOR LOCALIZED VALUATIONS OF MEDIA ASSETS
Title (de)
SYSTEM UND VERFAHREN FÜR LOKALISIERTE WERTERMITTLUNG VON MEDIENANLAGEN
Title (fr)
SYSTÈME ET PROCÉDÉ D'ESTIMATIONS LOCALISÉES D'ACTIFS DE MÉDIA
Publication
Application
Priority
- US 2009064179 W 20091112
- US 11376008 P 20081112
Abstract (en)
[origin: WO2010056841A1] An engine, system and method for selecting at least one endorser for use in one or more advertisements. The engine, system and method may include a talent library including a plurality of electronic media assets delineated by respective ones of the at least one endorser, a mention tracker that electronically tracks mentions of the media assets, and that assigns at least one metric to each of the mentions, and a graphical user display that displays the metrics correspondent to a selected one of the at least one endorser based on ones selected from a plurality of geographies, wherein the selected ones of the geographies are a situs of ones of the mentions.
IPC 8 full level
G06Q 30/02 (2012.01); G06Q 30/00 (2012.01)
CPC (source: EP)
G06Q 30/02 (2013.01)
Designated contracting state (EPC)
AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO SE SI SK SM TR
DOCDB simple family (publication)
WO 2010056841 A1 20100520; CA 2743746 A1 20100520; EP 2353136 A1 20110810; EP 2353136 A4 20121121
DOCDB simple family (application)
US 2009064179 W 20091112; CA 2743746 A 20091112; EP 09826734 A 20091112