EP 2420964 A2 20120222 - METHOD AND APPARATUS FOR PROVIDING DYNAMIC ADVERTISEMENTS
Title (en)
METHOD AND APPARATUS FOR PROVIDING DYNAMIC ADVERTISEMENTS
Title (de)
VERFAHREN UND VORRICHTUNG ZUR BEREITSTELLUNG VON DYNAMISCHEN WERBUNGEN
Title (fr)
PROCÉDÉ ET APPAREIL POUR PRODUIRE DES ANNONCES DYNAMIQUES
Publication
Application
Priority
- KR 2010003072 W 20100514
- KR 20090043217 A 20090518
Abstract (en)
A dynamic advertisement method and device for exposing an advertisement adjacent to real time dynamic information in which a user may have an interest are provided. The dynamic advertisement device includes: an advertisement unit for storing an advertisement; a communication unit for receiving a plurality of interest information using real time communication; a dynamic advertisement unit including at least one of a plurality of interest information and for generating a dynamic advertisement based on the included interest information; and a screen display unit for coupling the dynamic advertisement and the advertisement and displaying the coupled dynamic advertisement and advertisement in a preset advertisement area on a screen.
IPC 8 full level
G01C 21/36 (2006.01); G06Q 30/00 (2012.01); G08G 1/0962 (2006.01); G08G 1/0967 (2006.01); G08G 1/123 (2006.01)
CPC (source: EP KR US)
G01C 21/3694 (2013.01 - EP US); G01C 21/3697 (2013.01 - EP US); G06Q 30/02 (2013.01 - EP KR US); G06Q 30/0251 (2013.01 - EP US); G08G 1/123 (2013.01 - KR); G09F 9/30 (2013.01 - EP US); G09F 19/22 (2013.01 - EP US); G08G 1/0962 (2013.01 - EP US); G08G 1/096716 (2013.01 - EP US); G08G 1/096741 (2013.01 - EP US); G08G 1/096775 (2013.01 - EP US)
Designated contracting state (EPC)
AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO SE SI SK SM TR
DOCDB simple family (publication)
EP 2420964 A2 20120222; EP 2420964 A4 20150513; CN 102576439 A 20120711; CN 102576439 B 20160803; KR 101188104 B1 20121005; KR 20100124131 A 20101126; US 2012143684 A1 20120607; WO 2010134724 A2 20101125; WO 2010134724 A3 20110217
DOCDB simple family (application)
EP 10777911 A 20100514; CN 201080021791 A 20100514; KR 20090043217 A 20090518; KR 2010003072 W 20100514; US 201013320587 A 20100514