Global Patent Index - EP 2759972 A1

EP 2759972 A1 20140730 - Conversion tracking for installation of applications on mobile devices

Title (en)

Conversion tracking for installation of applications on mobile devices

Title (de)

Konvertierungs-Trackingsystem für die Installation von Anwendungen auf mobilen Geräten

Title (fr)

Suivi de conversion d'installations d'applications sur des appareils mobiles

Publication

EP 2759972 A1 20140730 (EN)

Application

EP 14151554 A 20140117

Priority

US 201313748560 A 20130123

Abstract (en)

An application executing on a mobile device, such as an application associated with a social networking system provides a link to install a third-party application. The link may be presented in an advertisement, and the link is used to retrieve data comprising a client application for execution by the mobile device. To track installations, the client application stores an indication that the client application was installed in a shared memory location on the mobile device, as native applications do not have access to cookies. A social networking application executing on the mobile device retrieves the indication the client application was installed from the shared memory location and communicates it to a social networking system for storing in a user profile.

IPC 8 full level

G06Q 30/02 (2012.01); G06Q 50/00 (2012.01)

CPC (source: EP US)

G06F 15/17331 (2013.01 - US); G06Q 30/0242 (2013.01 - EP US); G06Q 30/0246 (2013.01 - EP US); G06Q 30/0269 (2013.01 - EP US); G06Q 50/01 (2013.01 - EP US)

Citation (applicant)

  • US 201113306901 A 20111129
  • US 97826510 A 20101223

Citation (search report)

Designated contracting state (EPC)

AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO RS SE SI SK SM TR

Designated extension state (EPC)

BA ME

DOCDB simple family (publication)

EP 2759972 A1 20140730; AU 2014209546 A1 20150702; AU 2014209546 B2 20200521; AU 2018226483 A1 20180927; BR 112015015990 A2 20170711; CA 2893443 A1 20140731; CA 2893443 C 20190226; CN 104981795 A 20151014; CN 104981795 B 20170922; IL 239765 A0 20150831; IL 239765 B 20180228; JP 2016509719 A 20160331; JP 6199997 B2 20170920; KR 101821728 B1 20180124; KR 20150110602 A 20151002; MX 2015009548 A 20151125; MX 360119 B 20181023; US 2014207900 A1 20140724; US 2014330640 A1 20141106; US 9514478 B2 20161206; US 9881319 B2 20180130; WO 2014116638 A1 20140731

DOCDB simple family (application)

EP 14151554 A 20140117; AU 2014209546 A 20140122; AU 2018226483 A 20180907; BR 112015015990 A 20140122; CA 2893443 A 20140122; CN 201480005719 A 20140122; IL 23976515 A 20150702; JP 2015553909 A 20140122; KR 20157021937 A 20140122; MX 2015009548 A 20140122; US 201313748560 A 20130123; US 2014012447 W 20140122; US 201414334651 A 20140717