Global Patent Index - EP 3443522 A1

EP 3443522 A1 20190220 - METHOD AND APPARATUS FOR PRESENTING ADVERTISEMENTS IN A VIRTUALIZED ENVIRONMENT

Title (en)

METHOD AND APPARATUS FOR PRESENTING ADVERTISEMENTS IN A VIRTUALIZED ENVIRONMENT

Title (de)

VERFAHREN UND VORRICHTUNG ZUR DARSTELLUNG VON WERBUNG IN EINER VIRTUALISIERTEN UMGEBUNG

Title (fr)

PROCÉDÉ ET APPAREIL DE PRÉSENTATION DE PUBLICITÉS DANS UN ENVIRONNEMENT VIRTUALISÉ

Publication

EP 3443522 A1 20190220 (EN)

Application

EP 17718778 A 20170412

Priority

  • US 201662321534 P 20160412
  • US 2017027185 W 20170412

Abstract (en)

[origin: US2017293942A1] Certain embodiments may relate to presenting advertisements in a virtualized environment. A method and apparatus may be provided. The method may include generating, by a virtual reality device, a virtualized environment for a user. The method may also include inserting an advertisement within the virtualized environment. The method may further include determining that the user has viewed the inserted advertisement. The method may also include determining a response of the user when the user views the inserted advertisement. The method may further include storing the response of the user.

IPC 8 full level

G06Q 30/02 (2012.01)

CPC (source: EP US)

A61B 5/165 (2013.01 - US); A61B 5/369 (2021.01 - US); G06F 3/013 (2013.01 - US); G06Q 30/0242 (2013.01 - EP US); G06Q 30/0251 (2013.01 - EP US); G06Q 30/0269 (2013.01 - EP US); H04L 67/306 (2013.01 - US); A61B 2503/12 (2013.01 - US)

Citation (search report)

See references of WO 2017180728A1

Designated contracting state (EPC)

AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO RS SE SI SK SM TR

Designated extension state (EPC)

BA ME

DOCDB simple family (publication)

US 2017293942 A1 20171012; CA 3019672 A1 20171019; CN 109155038 A 20190104; EP 3443522 A1 20190220; JP 2019514127 A 20190530; JP 6930704 B2 20210901; WO 2017180728 A1 20171019

DOCDB simple family (application)

US 201715485882 A 20170412; CA 3019672 A 20170412; CN 201780023061 A 20170412; EP 17718778 A 20170412; JP 2018553414 A 20170412; US 2017027185 W 20170412