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(11) | EP 1 107 214 A2 |
| (12) | EUROPEAN PATENT APPLICATION |
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| (54) | Tubular label, method of manufacturing the same and labelled container |
| (57) The present invention provides a tubular label (1) with pre-printed fixed information
adapted to be wrapped around a container body (10) of a container with an inwardly
facing surface (3a) of the tubular label (1) contacting the container body (10) and
the pre-printed fixed information being visible from the outside of the container.
The tubular label (1) includes printed arbitrary information (9) such as lottery indicia
provided on the inwardly facing surface (3a) by a non-impact printer in such a manner
as to be invisible through the outwardly facing surface (3b) of the tubular label
(1). An elongated tubular member (15a) and method of manufacturing the same, as well
as a labeled container are also provided. |
BACKGROUND OF THE INVENTION
Field of the Invention
[0001] The present invention relates to a tubular label having an inwardly facing surface provided thereon with lottery indicia or any other arbitrary information and adapted to be wrapped around a container body, and an elongated tubular member, as well as a labeled container.
Discussion of the Background
[0002] A container conventionally know as that for tea, juice or any other soft drink includes a container body made of glass or plastic adapted to be filled with content such as soft drink, and a tubular label which is provided thereon with printed information such as brand, artwork and contents description and wrapped around the container body.
[0003] On the other hand, promotion campaigns for beverage or any other products are frequently held to increase sales through providing purchasers with various premiums or bonus prizes which can be awarded by purchasing the products or participating in the campaigns. Such campaigns commonly provide various campaign participation means such as a campaign application seal designed to be bonded on the surface of the label of a product, or printed campaign-related information (e.g., winning or losing symbol, or awarded points such as "1 point, 5 points, etc.) provided on the inwardly facing surface of the label on a container body of a product
[0004] Of the above conventional campaign participation means, the application seal bonded on the label is likely to become a target for mischievous conduct by someone who intends to peel the seal away from the label at the store before a campaign participant purchases a product.
[0005] Conventionally, campaign-related information with different contents such as winning/losing indicia and awarded points are printed in separate printing steps, so that the labels with different contents are separately prepared. These printings are performed by known printers used for gravure printing. This separate printing manner requires separate printing units or parts such as print rolls to be prepared for the respective printing steps. In actual campaign, a less number of the winning labels are usually prepared as compared with the losing labels. Particularly for the campaigns with expensive bonus prizes, the proportion of the winning labels to the losing labels tends to be greatly reduced, or a small number of the winning labels would be enough for such campaigns. This increases the manufacturing costs of the winning labels under the conventional printing manner with the separate print rolls. It is also troublesome to properly mix the winning labels into the losing labels.
[0006] For adapting to varied campaign participation means, a different campaign participation information, lottery indicia or the like must be prepared by additional printing parts such as print rolls.
[0007] It is possible to arrange winning symbols and losing symbols on a single print roll. However, the proportion of the winning symbols to the losing symbols cannot be freely adjusted due to a limited surface area of the single print roll. This condition is also applicable to the single print roll carrying different awarded points, "1 point", "3 points", "5 points", etc.
[0008] It is therefore an object of the present invention to provide a tubular label adapted to be used as lottery, campaign application ticket, etc., that is capable of preventing mischievous conducts at the store or any other places, and providing purchasers with ease to confirm given information such as winning or losing symbols.
[0009] It is another object of the present invention to provide a tubular label adapted to be used as a lottery, campaign application ticket, etc., on which given information can instantly be printed through a printing means having a simplified construction, so that an elaborate plan can be worked out for campaigns using lotteries, campaign application tickets, etc.
SUMMARY OF THE INVENTION
[0010] In accordance with one aspect of the present invention, there is provided a tubular label with pre-printed fixed information adapted to be wrapped around a container body of a container with an inwardly facing surface of the tubular label contacting the container body and the pre-printed fixed information being visible from the outside of the container, which includes printed arbitrary information such as lottery indicia provided on the inwardly facing surface by a non-impact printer in such a manner as to be invisible through the outwardly facing surface of the tubular label.
[0011] The pre-printed fixed information includes brands, contents descriptions, commercial messages, etc., which commonly appear on labels. The printed arbitrary information includes lottery information or indicia of two or more different contents for each campaign, indicative of "win" and "lose", rewarded points such as "1 point", "5 points", etc., campaign qualification information such as ID numbers for verifying the participant's qualification to host companies or organizers of the campaigns through telephone, Internet, etc., or other types of campaign-related information.
[0012] Since the printed arbitrary information is thus provided on the inwardly facing surface of the tubular label, it is unlikely to become a target for mischievous conducts at the store or any other places, unlike the conventional campaign participation means with an application seal such as a separate tack label indicative of "win" or "lose" bonded on the label. In addition, a purchaser can easily check if he or she won or lost by simply removing the tubular label from the container of the purchased product. This is suitable for the campaign products with lottery, application tickets, or the like attached thereto.
[0013] As an additional advantage, the non-impact printer such as an inkjet printer capable of printing varying information used for printing the arbitrary information is programmable to easily and instantly print varied information contents including different representations on the labels.
[0014] According to another aspect of the present invention, there is provided an elongated tubular member adapted to be cut into individual tubular labels, which includes printed arbitrary information patterns, each being indicative of lottery indicia or the like, respectively provided at portions respectively corresponding to the individual tubular labels on the inwardly facing surface of the elongated tubular member by a non-impact printer, in which the printed arbitrary information patterns are invisible through the outwardly facing surface of the elongated tubular member.
[0015] With the elongated tubular member having the above arrangement, it is possible to successively and easily provide the individual tubular labels with two or more information contents properly arranged or ordered, enabling a simplified label application process.
[0016] According to still another aspect of the present invention, there is provide a method of manufacturing an elongated tubular member adapted to be cut into individual tubular labels, which includes feeding out a film having a first surface and a second surface, printing arbitrary information patterns at portions respectively corresponding to the individual tubular labels on the first surface of the film by a non-impact printer in such a manner as to render the arbitrary information patterns invisible through the second surface of the film, and forming the film into a tubular shape with the first surface facing inwardly by joining lateral edges of the film together.
[0017] According to another aspect of the present invention, there is provided a labeled container, which includes a transparent container body, and the tubular label described above wound around the transparent container body with an inwardly facing surface of the tubular label contacting the transparent container body. The tubular label has the inwardly facing surface provided thereon with the printed arbitrary information. The transparent container body is adapted to be filled with contents, which renders the printed arbitrary information invisible from the outside of the container.
BRIEF DESCRIPTION OF THE DRAWINGS
[0018] FIG. 1 is a perspective view of a tubular label according to one embodiment of the present invention.
[0021] FIG. 4 is a perspective view illustrating a manufacturing process of an elongated tubular member of the present invention.
[0022] FIG. 5 is a perspective view of the tubular label according to another embodiment of the present invention.
DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENT
[0024] One embodiment of the present invention will hereinafter be described with reference to the accompanying drawings. FIG. 1 is a perspective view of a tubular label according to one embodiment of the present invention. FIG. 2 is a cross section of the label of FIG. 1. The tubular label 1 includes a label body 5 made of a tubular film 3 having opposite lateral edges which are bonded together to form a tubular shape. The tubular label 1 is adapted to be wrapped around a container body 10, as illustrated in FIG. 3.
[0025] The film 3 is of a transparent material and has a first surface 3a, which is equivalent to an inwardly facing surface of the tubular label, provided with a label print layer 6 displaying fixed information such as brand, artwork, contents description and barcode. A non-adhesive label such as a heat-shrinkable label or elastically stretchable label is capable of wrapping around the container body without the use of adhesive, so that the label 1 can be easily removed from the container body 10 by simply cutting the same, rendering the container body 10 recyclable. Because of these reasons, the label of this type is extensively used for labeling the container.
[0026] Used as the film 3 for the heat-shrinkable label is a heat-shrinkable film made of polyester resin, polystyrene resin, polypropylene resin, polyvinyl chloride resin or the like with a thickness of 20 µm to 80 µm.
[0027] Used as the film 3 for the elastically stretchable label is a film made of an elastically stretchable polyethylene resin.
[0028] The surface of the label print layer 6 is entirely or partially covered with a concealing print layer 7. The concealing print layer 7 includes, for example a silver print layer and a white print layer applied on the silver print layer. Arbitrary information 9 is printed on the surface of the white print layer, rendering the arbitrary information invisible through a second surface 3b, which is equivalent to an outwardly facing surface of the tubular label. The concealing print layer 7 may be formed of either the white print layer or the silver print layer only. Unless the arbitrary information 9 is substantially visible through the outwardly facing surface of the tubular label, the concealing print layer 7 may be omitted.
[0029] The arbitrary information 9 includes texts, numerical characters, symbols, designs, etc., (e.g., lottery or campaign application information), which are printed by a non-impact printer of the conventional type such as an inkjet printer, laser beam printer and electrophotographic printer, of which the inkjet printer is particularly suitable for the present invention. The colors to be displayed are not necessarily limited, but a multiple color printing can be performed by the sole use of black, red, blue, green, or any other colors, or the combined use of these colors. The inkjet printer refers to a non-impact printing technique which utilizes droplets of ink, which are adapted to be shot to an object surface without contact thereto. The inkjet printer capable of printing at high speed is more preferable for the present invention.
[0030] Identification information 9a for identifying authentic labels and hence preventing the falsification of the labels are also printed with an invisible ink on the inwardly facing surface 3a of the tubular label, and more particularly either on the concealing print layer 7 or the area except the concealing print layer 7. The invisible ink refers to an ink which is usually and substantially invisible, but becomes visible under a specific light condition such as the irradiated ultraviolet rays. It is preferable to print the arbitrary information 9a in the same manner as described above, that is by the inkjet printer.
[0032] A continuous web of a transparent film with a larger width is drawn to be fed to a printing station where a conventional printing machine such as a web press with a relief printing plate, screen printer, photogravure printing machine or the like successively prints information patterns each being indicative of the fixed information such as brands, contents descriptions, commercial messages, etc., at such a pitch as to print them respectively at portions corresponding to individual tube members. More particularly, several rows of the information patters are printed in several rows on the film along the longitudinal axis thereof. The transparent film with printed information patterns are then rolled up. The information patterns are identical to each other, and more specifically have a common product-related information unrelated to campaign-related information or lottery indicia to be exclusively used for winning labels and losing labels. It is preferable to provide the concealing print layer during this printing process, if necessary.
[0033] The continuous web of the transparent film with a larger width is then cut along predetermined lines into several continuous strips each having a predetermined width which is equivalent to a predetermined length in the circumferential direction of the container body. In this cutting process, a slitter is used to slit the continuous web of the film, which is continuously drawn out in this slitting process. Those slit films 3 are then rolled up to have several rolls 15.
[0034] As illustrated in FIG. 4, the film 3 is then drawn from a roll 15 and conveyed to a printing station, where an inkjet printer 17 prints information patterns indicative of the arbitrary information 9 on the concealing print layer 7 provided on the label print layer 6 of the film 3 in such a manner as to correspond to the respective labels defined by cutting lines L. For example, the arbitrary information 9 is printed on the film 3 to have winning labels and losing labels in the ratio of 1 to 50. Since the inkjet printer 17 is programmable for a desirable operation, it can properly and successively print any desired information such as winning symbols or losing symbols at portions of the film 3 corresponding to the individual labels at high speed. It is also possible to vary the proportion of the winning symbols to the losing symbols or vice versa, and mixing several varieties of winning symbols into the losing symbols. Identification numbers can also be printed to identify each label. For additionally printing the identification information 9a, another inkjet printer (not shown) is separately arranged.
[0035] Although it is preferable to print the identification information 9a by the inkjet printer, a photogravure printing machine can also be employed when the same identification information 9a is to be printed for each label.
[0036] A nozzle 20 for discharging adhesive is disposed at the downstream side of the inkjet printer 17 to apply the adhesive on either one of the opposite lateral edges 12a, 12b of the transparent film 3 fed from the roll 15. The opposite lateral edges 12a, 12b of the film are then overlapped each other via the adhesive into a tubular shape. The film is then rolled up to have an elongated tubular member or a rolled product 15a. Thus, the single rolled product 15a provides the individual tubular labels with the several varieties of the arbitrary information 9, enabling the tubular labels to be successively wrapped around the container bodies 10 and hence the containers to be simply shipped without troublesome work to properly mix the winning labels into the losing labels.
[0037] When the tubular labels to be wrapped around the container bodies 10 are the heat-shrinkable labels, the rolled product 15a is set on a shrinklabeler, and fed therethrough in flat shape to a cutting station where a cutter cuts the rolled product 15 along the cutting lines L into the individual tubular labels 1. The labels 1 fed to a wrapping station then respectively have leading ends opened, through which the container bodies with or without contents therein are successively inserted. The container bodies 10 with the tubular labels 1 therearound are then conveyed to a heating station where the tubular labels 1 are heat-shrunk and tightly wrapped around the container bodies by a heat application means such as a blower for providing a stream of hot air or a steam heater, thereby manufacturing the labeled containers.
[0038] When the tubular labels 1 are the elastically stretchable labels, the labels are radially expanded to have a larger diameter, and placed around the container bodies. At this position, the force effecting the radial expansion of each label is released so that the label is tightly wrapped around the container body via the restoring force of its own. The elastically stretchable labels can thus omit the necessity of heat application.
[0039] As described above, the tubular label 1 wrapped around each container body 10 has the inwardly facing surface or the container body contacting surface provided thereon with the arbitrary information 9 and the identification information 9a printed on the concealing print layer 7, so that the arbitrary information 9 and the identification information 9a cannot be visually observed from the outside of the label 1 or through the film and the concealing print layer. When the container body 10 is a transparent bottle, the content such as liquid with deep color or color similar to the content is preferably filled in the transparent bottle. Whereby, the arbitrary information 9 on the inwardly facing surface of the label cannot visually be observed, even if the attempt has been made to view it through a transparent portion of the bottle and/or the label. If a portion of the label or the transparent bottle reflects an appearance of the arbitrary information through the content, a tack label or the like is preferably attached thereon to omit the possibility to trigger mischievous conducts of a person who tries to see the arbitrary information through such a portion, or omit the possibility of causing any other problems. In this case, it is a matter of course that the arbitrary information 9 is constantly and substantially invisible through the content with deep color or color similar to the content, even if the tack label or the like is not provided on the transparent bottle or the label.
[0040] The arbitrary information on the inwardly facing surface of the tubular label 1 can visually be observed after the tubular label is cut or pulled away from the container body 10, or the bottle is emptied by consuming or drinking the content. This manner for visual observation enables the purchaser to easily check the arbitrary information indicative of "win" or "lose", or the like. For the campaign providing a qualification system that requires campaign participants to collect awarded points such as "1 point", "2 points",... or "5 points" printed on each label to gain a predetermined number of points by purchasing one or more products, there is provided ease of the visual observation, so that the selection as to which campaign participation means should be employed can be easily conducted.
[0041] As described above, the tubular label 1 is also provided with the identification information 9a printed in invisible ink, so that the collected labels 1 sent from the campaign participants to the host company or organizer of the campaign can be checked to see if they are authentic or not by finding particular indicia, letters or the like emerging on the surfaces of the labels through the irradiation of the ultraviolet rays or any other specific lights. Thus, any acts to illicitly participate in the campaign or obtain a bonus prize can be prevented.
[0042] In the above embodiments, while the description is made for the container body in the form of a cylindrical bottle, it may be of a varying shape such as a square bottle. Also, a material of the container body is not necessarily limited to a specific one. As examples of the material of the container body, it can be cited a plastic bottle or PET (polyethylene terephthalate) bottle, glass bottle, metal bottle, plastic cup and paper cup.
[0043] It is also possible to provide the tubular label 1 with a perforated line 23 formed throughout the entire length of the label for ease of the label rupturing, as illustrated in FIG. 3.
[0044] As illustrated in FIGS. 5 and 6, a transparent window portion 25 may be provided on the opposite side of the tubular label, through which the arbitrary information 9 can visually be observed. Since the label print layer 6 is provided on the area of the label except the transparent window portion 25, the arbitrary information 9 cannot visually be observed through the area with the label print layer 6. In actual application, the transparent container body 10 is filled with a dark colored liquid or any other contents, under which condition the arbitrary information cannot visually be observed. Therefore, to achieve the visual observation, the content in the container body 10 must be drunken or consumed to lower the surface of the content to at least the height of the window portion 25 or so, through which the arbitrary information 9 at the opposite side of the tubular label can be observed.
[0045] It also enables the inkjet printer to print production lot numbers or any information other than the campaign-related information.
[0046] According to the present invention as embodied, the following desirable effects are obtainable:
[0047] Firstly, unlike the conventional campaign participation means using a campaign application seal or the like made of a tack label attached on the label of the container body, mischievous conducts at the store or any other places can effectively be prevented. In addition, the purchaser can easily check the arbitrary information 9 such as the lottery indicia of the purchased product. This renders the present invention suitable for the campaign participation means using lottery or campaign application forms designed to be attached on products.
[0048] Secondly, since the arbitrary information is printed by using the inkjet printer or any other types of the non-impact printers, the contents of printed arbitrary information are easily and instantly changeable without deteriorating the successive printing of the arbitrary information on the continuously fed film. Whereby, various information can properly be arranged at predetermined locations on the film with sufficiently following the feeding speed of the film. Accordingly, it is possible to omit the necessity of preparing a printing plate to be mounted on a printing roll for each content of the arbitrary information unlike the conventional printing method. This enables the labels to be manufactured at low cost and different arbitrary information patterns to be easily and instantly printed on the labels. In addition, the non-impact printer which prints the arbitrary information is programmable to print various characters, letters, designs and the like, so that the contents of the arbitrary information are easily changeable. Thus, the printing method using the non-impact printer can simultaneously cope with several campaigns which are carried out with short cycle times.
[0049] Thirdly, when the tubular film is provided on the inwardly facing surface with the identification information printed in invisible ink, in addition to the arbitrary information such as lottery indicia, it is possible to check to see if the tubular labels are authentic or not, and hence prevent the falsification of the labels.
1. A tubular label with pre-printed fixed information adapted to be wrapped around a
container body (10) of a container with an inwardly facing surface (3a) of the tubular
label (1) contacting the container body (10) and the pre-printed fixed information
being visible from the outside of the container, which comprises printed arbitrary
information (9) such as lottery indicia provided on the inwardly facing surface (3a)
by a non-impact printer in such a manner as to be invisible through the outwardly
facing surface (3b) of the tubular label (1).
2. A tubular label according to claim 1, wherein said non-impact printer is an inkjet
printer.
3. A tubular label according to claim 1, wherein identification information (9a) is printed
on the inwardly facing surface (3a) of the tubular label (1), in addition to the arbitrary
information (9) such as lottery information.
4. An elongated tubular member (15a) adapted to be cut into individual tubular labels
(1), which comprises printed arbitrary information patterns (9), each being indicative
of lottery indicia or the like, respectively provided at portions respectively corresponding
to the individual tubular labels (1) on the inwardly facing surface (3a) of the elongated
tubular member (15a) by a non-impact printer, in which said printed arbitrary information
patterns (9) are invisible through the outwardly facing surface (3b) of the elongated
tubular member (15a).
5. A method of manufacturing an elongated tubular member (15a) adapted to be cut into
individual tubular labels (1), which comprises feeding out a film (3) having a first
surface (3a) and a second surface (3b), printing arbitrary information patterns (9)
at portions respectively corresponding to the individual tubular labels (1) on said
first surface (3a) of the film (3) by a non-impact printer in such a manner as to
render the arbitrary information patterns (9) invisible through said second surface
(3b) of said film (3), and forming the film (3) into a tubular shape with the first
surface (3a) facing inwardly by joining lateral edges of the film (3) together.
6. A method of manufacturing an elongated tubular member according to claim 5, wherein
said non-impact printer is an inkjet printer.
7. A labeled container comprising a transparent container body (10), and the tubular
label of claim 1 wound around said transparent container body (10) with an inwardly
facing surface (3a) of the tubular label (1) contacting the container body (10), said
tubular label (1) having the inwardly facing surface (3a) provided thereon with the
printed arbitrary information (9), in which said transparent container body (10) is
adapted to be filled with contents, which render said printed arbitrary information
(9) invisible from the outside of the container.