(19)
(11) EP 1 794 713 A2

(12)

(88) Date of publication A3:
05.04.2007

(43) Date of publication:
13.06.2007 Bulletin 2007/24

(21) Application number: 05802522.2

(22) Date of filing: 28.09.2005
(51) International Patent Classification (IPC): 
G06Q 30/00(2006.01)
(86) International application number:
PCT/US2005/034878
(87) International publication number:
WO 2006/039353 (13.04.2006 Gazette 2006/15)
(84) Designated Contracting States:
AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HU IE IS IT LI LT LU LV MC NL PL PT RO SE SI SK TR
Designated Extension States:
AL BA HR MK YU

(30) Priority: 01.10.2004 US 956558
01.10.2004 US 956557
01.10.2004 US 956824
01.10.2004 US 956553
01.10.2004 US 956554

(71) Applicant: Reachlocal, Inc.
Encino, California 91316 (US)

(72) Inventors:
  • KLINE, Michael, L.
    Bell Canyon, California 91307 (US)
  • SPITZ, Robert, Kendrick
    Amherst, Massachusetts 03031 (US)
  • GORDON, Zorik
    Encino, California 91316 (US)
  • WRIGHT, Robert
    Beverly Hills, California 90212 (US)
  • SIMMONDS, JR., Leon, Frederick
    North Hills, California 91343 (US)
  • MYRON, Jonathan, Daniel
    Woodland Hills, California 91364 (US)
  • DUONG, Truoc, Van
    Tomball, Texas 77377 (US)
  • XIE, Shunxing
    Northridge, California 91324 (US)
  • HUBBARD, Thomas, Richard
    San Ramon, California 94582 (US)

(74) Representative: Alton, Andrew 
Urquhart-Dykes & Lord LLP Tower North Central Merrion Way
Leeds LS2 8PA
Leeds LS2 8PA (GB)

   


(54) METHOD AND APPARATUS FOR PERFORMING A MARKETING CAMPAIGN ON BEHALF OF AN ADVERTISER