MATCHING AND SCORING OF ADVERTISEMENTS FOR TARGETED DELIVERY INTO MULTIPLE VIDEO GAMES, SUCH AS SINGLE AND MULTIPLAYER GAMES - Patent 1841512

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EP 1 841 512 A1

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(43)	Date of publication:
	10.10.2007 Bulletin 2007/41

(21)	Application number: 05725127.4

(22)	Date of filing: 08.03.2005

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International Patent Classification (IPC):

A63F 13/00^(2006.01)

(86)	International application number:
	PCT/US2005/007782

(87)	International publication number:
	WO 2006/071246 (06.07.2006 Gazette 2006/27)

(84)	Designated Contracting States:
	AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HU IE IS IT LI LT LU MC NL PL PT RO SE SI SK TR

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Priority:

23.12.2004 US 638637 P

(71)	Applicant: Massive Incorporated
	New York NY 10012 (US)

(72)	Inventor:
	STURMAN, David, J. New York, NY 10012 (US)

(74)	Representative: Grünecker, Kinkeldey, Stockmair & Schwanhäusser Anwaltssozietät
	Maximilianstrasse 58 80538 München 80538 München (DE)

(54)	MATCHING AND SCORING OF ADVERTISEMENTS FOR TARGETED DELIVERY INTO MULTIPLE VIDEO GAMES, SUCH AS SINGLE AND MULTIPLAYER GAMES