(19)
(11) EP 3 688 619 A1

(12)

(43) Date of publication:
05.08.2020 Bulletin 2020/32

(21) Application number: 19863874.4

(22) Date of filing: 16.09.2019
(51) International Patent Classification (IPC): 
G06F 16/41(2019.01)
G06Q 30/02(2012.01)
G06F 17/00(2019.01)
(86) International application number:
PCT/US2019/051363
(87) International publication number:
WO 2020/060949 (26.03.2020 Gazette 2020/13)
(84) Designated Contracting States:
AL AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MK MT NL NO PL PT RO RS SE SI SK SM TR
Designated Extension States:
BA ME
Designated Validation States:
KH MA MD TN

(30) Priority: 17.09.2018 US 201862732487 P

(71) Applicant: Google LLC
Mountain View, CA 94043 (US)

(72) Inventors:
  • BENT, Sylvanus, Garnet
    Mountain View, California 94043 (US)
  • FOGLA, Prahlad
    Mountain View, California 94043 (US)
  • POWELL, Jamie, Nicole
    Mountain View, California 94043 (US)
  • NIU, Shu
    Mountain View, California 94043 (US)
  • MAI, Nam, Hoang
    Mountain View, California 94043 (US)
  • DENNEN, Tristan
    Mountain View, California 94043 (US)
  • JOHNSTON, Sean, Burroughs
    Mountain View, California 94043 (US)
  • GORANTLA, Siva, Kumar
    Mountain View, California 94043 (US)
  • SHWERT, Suzanna, Whiteside
    Mountain View, California 94043 (US)
  • SCHRAM, Maxwell
    Mountain View, California 94043 (US)
  • LIANG, Weikun
    Mountain View, California 94043 (US)

(74) Representative: Korenberg, Alexander Tal et al
Kilburn & Strode LLP Lacon London 84 Theobalds Road
London WC1X 8NL
London WC1X 8NL (GB)

   


(54) SYSTEMS AND METHODS FOR ASSESSING ADVERTISEMENT