Water soluble package and liquid contents thereof

Abstract

 A water soluble package formed from a water soluble film containing a substantially non-aqueous liquid composition comprising at least one mid-chain branched surfactant of formula (I):

        G―Q     (I)

wherein G is C₈-C₂₁, preferably C₁₁ - C₁₇ linear moiety having at least one alkyl substituent, preferably having 1 - 3 carbon atoms in a position such that the linear moiety is mid-chain branched; and Q is a hydrophilic moiety.

Description

TECHNICAL FIELD

[0001] The invention relates to a water soluble package for containing a liquid cleaning composition.

BACKGROUND TO THE INVENTION

[0002] Water soluble packages are known in the detergent and agrochemical industries and generally comprise either vertical form-fill-seal (VFFS) envelopes or thermoformed envelopes. In one of the VFFS processes, a roll of water soluble film is sealed along its edges to form a tube, which tube is heat sealed intermittently along its length to form individual envelopes which are filled with product and heat sealed. The thermoforming process generally involves moulding a first sheet of water soluble film to form one or more recesses adapted to retain a composition, such as for example a solid agrochemical composition, placing the composition in the at least one recess, placing a second sheet of water soluble material over the first so as to cover the or each recess, and heat sealing the first and second sheets together at least around the recesses so as to form one or more water soluble packages.

[0003] Cleaning products are traditionally often liquids, viscous or thin, such as known for personal cleaning (bath and shower liquids and shampoos) or for domestic cleaning (hand dish wash and other hard surface cleaning, laundry-cleaning etc.). Other products are solids, such as powders, granules, small capsules (up to 2mm diameter) or more recently tablets, for laundry and machine dish wash, and soap bars for skin cleaning. Recently, so called unit dose products are experiencing an increasing success with consumers, because they eliminate the need for manipulating, and possibly spilling, liquids or powders and simplify the use of a correct dose of the cleaning product for the required purpose. Examples thereof are the laundry and machine dish wash tablets mentioned above and recently described in F. Schambil and M. Böcker, Tenside Surf.Det. 37 (2000) 1.

PRIOR ART

[0004] Many types of water soluble packages are known, including packages made from polyvinyl alcohol (PVOH) film. A wide variety of different materials can be packaged in such films, including liquid materials. EP-A-518689 discloses a containerisation system for hazardous materials (for example pesticides) comprising a PVOH film enclosing a composition comprising the hazardous material, water, an electrolyte and optional other materials. The electrolyte is added to reduce the solubility of the film to prevent its dissolution by the packaged composition.

[0005] EP-B-389513 discloses concentrated aqueous syrups (mainly foodstuffs but other materials such as detergents are mentioned) inside PVOH packages, the concentration of the syrup being effective to prevent dissolution of the package by the packaged composition.

[0006] EP-A-700989 discloses a unit packaged detergent for dish washing, the package comprising a detergent composition wrapped in PVOH film, wherein the film protects the detergent from dissolution until the main wash cycle of the dish washing machine.

[0007] WO-A-97/27743 discloses an agrochemical composition packaged in a water soluble sachet, which can be PVOH.

[0008] GB-A-2118961 discloses bath preparations packaged in PVOH film. while EP-B-347221 relates to water-soluble sachets of phytosantary materials which are packaged in a secondary water-insoluble pack with a humid environment being maintained between the two.

[0009] EP-A-593952 discloses a water soluble sachet of PVOH with two chambers and a treatment agent for washing inside each chamber.

[0010] EP-A-941939 relates to a water soluble package, which can be PVOH, containing a composition which, when dissolved, produces a solution of known composition.

[0011] GB-A-2305931 discloses a dissolvable laundry sachet and BE-9700361 relates to a water soluble unit-dosed cleaning agent, especially for cleaning hands.

[0012] DE-U-29801621 discloses a water soluble unit dose for dishwashing machines.

[0013] EP-B-160254 relates to a washing additive comprising a mixture of detergent constituents in a PVOH bag. The detergent comprises nonionic surfactant and a quaternary ammonium compound.

[0014] US-4846992 discloses a double-packaged laundry detergent wherein the inner package is water-soluble and can be PVOH.

[0015] EP-B-158464 relates to a detergent mull packaged in PVOH and DE-A-19521140 discloses a water soluble PVOH sachet containing a detergent composition.

[0016] FR2601930 relates to a water soluble sachet containing any substance, particularly a pharmaceutical.

[0017] A variety of water soluble PVOH films are also known. For example, EP-B-157162 relates to a self-supporting film comprising a PVOH matrix having rubbery microdomains dispersed therein.

[0018] WO-A-96/00251 relates to an amphipathic graft copolymer comprising a hydrophobic backbone with grafting sites to which are grafted a hydrophilic polymer prepared from a hydrophilic monomer containing stabilising pH independent ionic groups.

[0019] GB-B-2090603 relates to a water soluble film comprising a uniform mixture of partially hydrolysed polyvinyl acetate and polyacrylic acid.

[0020] WO-A-97/00282 relates to a water soluble film combining two polymeric ingredients S and H where S is a soft acid-functional olefinic addition copolymer having a glass temperature (Tg) less than 20°C and H is a hard acid-functional olefinic addition copolymer having a Tg less than 40C. The ratio of S:H is from 90:10 to 65:35 and the acid functionalities are at least partially neutralised to render the film water soluble.

[0021] EP-B-79712 relates to a laundry additive for discharge to a wash containing borate ions. The additive is enclosed within a film of PVOH, which is plasticised and has as a solubiliser either a polyhydroxy compound (such as sorbitol) or an acid (such as polyacrylic acid).

[0022] EP-B-291198 relates to a water soluble film containing an alkaline or borate-containing additive. The film is formed from a copolymer resin of vinyl alcohol having 0-10 mole % residual acetate groups and 1-6 mole % of a non-hydrolysable anionic comonomer. FR2724388 discloses a water soluble bottle, flask or drum made from PVOH which is plasticised with 13-20% of plasticiser (such as glycerol) and then moulded.

[0023] The specifications of International Patent Applications WO-A-00/55044, WO-A-00/55045, WO-A-00/55046, WO-A-00/55068, WO-A-00/55069 and WO-A-00/55415 disclose water soluble packages containing a fluid substance (defined as a liquid, gel or paste) which is a horizontal form-fill-seal (HFFS) envelope. These packages comprise a body wall portion having internal volume and which is preferably dome-shaped, formed from a first sheet, and a superposed base wall portion, formed from a second sheet, seded to the body wall portion.

[0024] A polyvinyl alcohol package containing a liquid laundry detergent composition comprising from about 10% to about 24% by weight of water (but 3.57% in the sole example) is disclosed in US-A-4 973 416. Polyols (exemplified as glycerol) are also disclosed as non-aqueous liquid components in encapsulated compositions in our unpublished International Patent Application Nos. PCT/EP01/03769 and PCT/EP01/03770.

[0025] When formulating a liquid unit dose product of the kind wherein a substantially non-aqueous formulation is encapsulated in a water soluble film, probably the most difficult challenge is to preserve the physical integrity and stability of the film. One approach to this problem is disclosed in our International Patent Application no. PCT/EP01/03769, which involves substantially neutralising, or over-neutralising any acidic components in the liquid composition, especially any fatty acids and/or acid precursors of anionic surfactant.

[0026] However, there remains a need to improve dispensing and residues with this kind of product.

[0027] The problem solved by the present invention is at least partially to overcome the problem of good dispensing and low residues, regardless of film type. This is achieved by incorporation in the liquid composition of a branched nonionic and/or branched anionic surfactant.

DEFINITION OF THE INVENTION

[0028] The present invention provides a water-soluble package formed from a water soluble film containing a substantially non-aqueous liquid composition comprising at least one mid-chain branched surfactant of formula (I):

        G―Q     (I)

wherein G is C₈-C₂₁, preferably C₁₁ - C₁₇ linear moiety having at least one alkyl substituent, preferably having 1 - 3 carbon atoms in a position such that the linear moiety is mid-chain branched; and Q is a hydrophilic moiety.

DETAILED DESCRIPTION OF THE INVENTION

THE MID-CHAIN BRANCHED SURFACTANT

[0029] The mid-chain branched surfactant may be anionic, nonionic, cationic, amphoteric or zwitterionic. A mixture of two or more mid-chain branched surfactants selected from any one or more of these categories.

[0030] In formula (I) G is preferably a group of formula

wherein G¹ is the C₈-C₂₁, preferably C₁₁ - C₁₇ linear moiety, and each of R¹ to R³ is independently hydrogen or C₁-C₃ alkyl, provided that R¹ to R³ are non-terminally attached to G¹ and at least one is other than hydrogen; and
Q is selected from groups of formula

wherein Ar is aryl; R⁴ is selected from H and C₁ to C₃ alkyl, M is an organic or inorganic cation or a mixture of cations and q is the cation valency, optionally, at least some of [M^q+] being replaced by hydrogen and a and b are chosen to balance the neutrality of the species; and
groups of formula

        ―Z―J

wherein J is a hydrophilic moiety selected from sulphates, sulphonates, amine oxides, polyoxyalkyled (such as with polyoxyethylene and/or polyoxypolypropylene units) alcohols, alkoxylated sulphates, polyhydroxy moieties, phosphate esters, glycerol sulphonates, polygluconates, polyphosphate esters, phosphonates, sulfosuccinates, sulfosuccaminates, polyalkoxylated carboxylates, glucamides, taurates, sarcosinates, glycinates, dialkanolamides, monoalkanolamides, monoalkanolamide sulphates, diglycolamides, diglycolamide sulphates, glycerol esters, polyglycerol ether sulphates, sorbitan esters, polyalkoxylated sorbitan esters, ammonioalkanesulphonates, amidopropyl betaines, alkylated quaternary nitrogen surfactants, alkylated /polyhydroxylalkylated quaternary nitrogen surfactantss, alkylated quaternary nitrogen surfactantss, alkylated / polyhydroxylated oxypropyl quaternary nitrogen surfactantss, imidazolines, 2-yl-succinates, sulphonated alkyl esters, and sulphonated fatty acids; and
Z is selected from -CH₂- and -C(O)-.

Alkylaryl sulphonates

[0031] Preferred alkylaryl sulphonate mid-chain branched anionic surfactant are those wherein Q is group of formula

[0032] including the case of partial or total replacement of the cation by hydrogen, then preferably the group

is represented by

wherein R¹ and R² are as hereinbefore defined, R⁵ is selected from hydrogen and C¹ to C³ alkyl, p is an integer from 0 to 10; q is an integer from 0 to 10; r is an integer from 0 to 10; provided that

• the total number of carbon atoms attached to Ar is less than about 20 (preferably from about 9 to about 18; more preferably from about 10 to about 14);
• at least one of R¹ and R² is C₁ to C₃ alkyl; when R⁵ is C₁, the sum of p + q + r is at least 1; and when R⁵ is H, the sum of p + q + r is at least 2; and
• in at least about 60% of said composition Ar is attached to the moiety R⁵-C(-)H-(CH₂)_p-C(-)H-(CH₂)_q-C(-)H-(CH₂)_r-CH₃ in the position which is selected from positions alpha- and beta- to either of the two terminal carbon atoms thereof.

Alkoxylated surfactants

[0033] Two preferred classes of alkoxylated surfactants are alkylalkoxylated sulphates (anionics) and the alkylalkoxylated alcohols (nonionics).

Alkylalkoxylated sulphates

[0034] In preferred alkylalkoxylated sulphates, the group

represents a group of formula:

and wherein R¹ to R³ are as hereinbefore defined, c is an integer from 0 to 13; d is an integer from 0 to 13; e is an integer from 0 to 13; f is zero or else is an integer of at least 1; c + d + e + f is from 8 to 14 and the total number of carbon atoms in the branched primary alkyl moiety of this formula (including the R¹, R², and R³ branching) is from 14 to 20.

[0035] When a mixture of such polyalkoxylated sulphates is used, the average total number of carbon atoms in the branched primary alkyl moieties having the above formula is within the range of greater than 12 to about 21 (preferably from about 14 to about 19, more preferred from about 14.5 to about 17.5); R¹, R², and R³ are each independently selected from hydrogen and C₁ -C₃ alkyl (preferably methyl), provided R¹, R², and R³ are not all hydrogen and, when f is zero or 1, at least R¹ or R² is not hydrogen; and

[0036] Q represents -(AO)_m-OSO3M, wherein M is one or more cations; and AO represents one or more independently selected alkoxy moieties in block or random fashion, for example ethoxy, propoxy, butoxy, etc, preferably selected from ethoxy, propoxy, and mixed ethoxy/propoxy groups, most preferably ethoxy, wherein m is at least about 0.01, preferably within the range of from about 0.1 to about 30, more preferably from about 0.5 to about 10, and most preferably from about 1 to about 5. It is to be recognised that the (AO)_m moiety may be either a distribution with average degree of alkoxylation corresponding to m, or it may be a single specific chain with alkoxylation (e.g., ethoxylation and/or propoxylation) of exactly the number of units corresponding to m.

[0037] Most preferably, the polyalkoxylated sulphates are selected from either of the following formulae and mixtures thereof:



wherein M represents one or more cations, preferably selected from sodium, potassium, magnesium, ammonium, and substituted ammonium, such as for example 2-hydroxyethylammonium; g, h, i, and j are integers, g + h is from 10 to 16, i +j is from 8 to 14 and wherein further
when g + h = 8, g is an integer from 2 to 7 and h is an integer from 1 to 6;
when g + h = 9, g is an integer from 2 to 8 and h is an integer from 1 to 7;
when g + h = 10, g is an integer from 2 to 9 and h is an integer from 1 to 8;
when g + h = 11, g is an integer from 2 to 10 and h is an integer from 1 to 9;
when g + h = 12, g is an integer from 2 to 11 and h is an integer from 1 to 10;
when g + h = 13, g is an integer from 2 to 12 and h is an integer from 1 to 11;
when g + h = 14, g is an integer from 2 to 13 and h is an integer from 1 to 12;
when g + h = 15, g is an integer from 2 to 14 and h is an integer from 1 to 13;
when g + h = 16, g is an integer from 2 to 15 and h is an integer from 1 to 14;
when g + h = 17, g is an integer from 2 to 16 and h is an integer from 1 to 15;
when i + j = 6, i is an integer from 2 to 5 and j is an integer from 1 to 4;
when i + j = 7, i is an integer from 2 to 6 and j is an integer from 1 to 5;
when i + j = 8, i is an integer from 2 to 7 and j is an integer from 1 to 6;
when i + j = 9, i is an integer from 2 to 8 and j is an integer from 1 to 7;
when i + j = 10, i is an integer from 2 to 9 and j is an integer from 1 to 8;
when i + j = 11, i is an integer from 2 to 10 and j is an integer from 1 to 9,
when i + j = 12, i is an integer from 2 to 11 and j is an integer from 1 to 10;
when i + j = 13, i is an integer from 2 to 12 and j is an integer from 1 to 11;
when i + j = 14, i is an integer from 2 to 13 and j is an integer from 1 to 12;
when i + j = 15, i is an integer from 2 to 14 and j is an integer from 1 to 13;
wherein for this surfactant mixture the average total number of carbon atoms in the branched primary alkyl moieties having the above formulas is within the range of greater than 14.5 to about 17.5; and wherein AO are alkoxy moieties, preferably selected from ethoxy, propoxy, and mixed ethoxy/propoxy groups, wherein in is at least about 0.01, preferably within the range of from about 0.1 to about 30, more preferably from about 0.5 to about 10, and most preferably from about 1 to about 5.

Alkylalkoxylated alcohols

[0038] In preferred alkylalkoxylated alcohols, the group

has the same meaning as for any of the preferred alkylalkoxylated sulphates defined in the preceding section and Q represents -(AO)_m-OH wherein AO and m are as hereinbefore defined with respect to the preferred alkoxylated sulphates.

Alkyl sulphates

[0039] Alkylsulphates are another preferred class of mid-chain branched surfactants for use in the present invention. In preferred alkyl sulphates the group

has the same meaning as for any of the preferred alkylalkoxylated surfactants defined in the preceding sections and Q represents -OSO₃M wherein and M is as hereinbefore defined with respect to the preferred alkoxylated sulphates.

[0040] Preferred levels of total surfactants and mid-chain branched surfactants are as follows (figures are percentage by weight).

	Total Surfactant in Composition	Total Mid-Chain Branched Surfactant in Composition
Preferred	1-90	1-80
More Preferred	1-70	2-55
Especially Preferred	2-60	3-45

		Total in Formulation	Mid-Chain Branched of That Type in Formulation	Mid-Chain Branched of Total (Mid-Chain Branched + Unbranched) of That Type
Aryl Sulphonate	Preferred	0-90	0-40	0-100
	More	1-60	1-20	1-80
	Preferred
	Yet More	2-40	2-15	2-40
	Preferred
	Especially	5-30	3-10	5-25
	Preferred
Alkoxylated Sulphate	Preferred	0-90	0-40	0-100
	More	0.5-50	0.5-10	1-80
	Preferred
	Yet More	1-30	0.2-5	2-40
	Preferred
	Especially	2-20	0.1-3	5-25
	Preferred
Alkyl Sulphate	Preferred	0-90	0-40	0-100
	More	0.5-50	0.5-10	1-80
	Preferred
	Yet More	1-30	0.2-5	2-40
	Preferred
	Especially	2-20	0.1-3	5-25
	Preferred
Alkoxylated Alcohol	Preferred	0-90	0-40	0-100
	More	1-60	1-20	1-80
	Preferred
	Yet More	2-40	2-15	2-40
	Preferred
	Especially	5-30	3-10	5-25
	Preferred

The Water Soluble Package

[0041] Any reference herein to filling refers to complete filling and also partial filling whereby some air or other gas is also trapped in the sealed envelope.

Plasticiser

[0042] The film may incorporate a plasticiser

[0043] As will be elucidated in more detail hereinbelow, the water soluble film may be formed from a variety of different materials. The plasticiser will depend on the nature of the film in question. Preferred plasticisers are recited in more detail in the section of this description dealing with these film materials. One or more plasticisers may independently be incorporated in the film and in the liquid composition. However, it is very much preferred for the identity of the plasticiser(s) in the film and in the liquid composition to be substantially the same.

[0044] The plasticiser system influences the way the polymer chains react to external factors such as compression and extensional forces, temperature and mechanical shock by controlling the way that the chains distort / realign as a consequences of these intrusions and their propensity to revert or recover to their former state. The key feature of preferred plasticisers is that they are highly compatible with the film, and are normally hydrophilic in nature.

[0045] The envelope forming the package is preferably formed by horizontal or vertical form-film-seal technique.

(a) The Water Soluble Polymer Film

[0046] As used herein, the term "water soluble polymer" refers to a polymer which dissolves and/dispensers completely in water within 30 minutes with agitation, e.g. by means of hand, stick or other stirrer or under the action of a mechanical washing machine and at a relevant temperature. A "relevant temperature" is one at which the consumer will need to dissolve or disperse the polymer component at the beginning of, or during a cleaning process. A polymer is to be regarded as dissolving or dispersing at a "relevant temperature" if it does so under the aforementioned conditions at a temperature anywhere in the range of from 20°C to 60°C.

[0047] Preferred water soluble polymers are those capable of being cast into a film or solid mass and may for example as described in Davidson and Sittig, Water-Soluble Resins, Van Nostrand Reinhold Company, New York (1968). The water-soluble polymer should have proper characteristics, such as strength and heat-sealability, to permit machine handling during the processes of making the water soluble package. Preferred water-soluble resins include polyvinyl alcohol, cellulose ethers, polyethylene oxide, starch, polyvinylpyrrolidone, polyacrylamide, polyvinyl methyl ether-maleic anhydride, polymaleic anhydride, styrene maleic anhydride, hydroxyethylcellulose, methylcellulose, polyethylene glycols, carboxymethylcellulose, polyacrylic acid salts, alginates, acrylamide copolymers, guar gum, casein, ethylene-maleic anhydride resin series, polyethyleneimine, ethyl hydroxyethylcellulose, ethyl methylcellulose, hydroxyethyl methylcellulose. Lower molecular weight water-soluble, polyvinyl alcohol film-forming resins are preferred.

[0048] Polyvinyl alcohols preferred for use therein have an average molecular weight anywhere between 1,000 and 100,000, preferably between 5,000 and 250,000, for example between 15,000 and 150,000. Hydrolysis, or alcoholysis, is defined as the percent completion of the reaction where acetate groups on the resin are substituted with hydroxyl, -OH, groups, A hydrolysis range of from 60-99% of polyvinyl alcohol film-forming resin is preferred, while a more preferred range of hydrolysis is from about 70-90% for water-soluble, polyvinyl alcohol film-forming resins. The most preferred range of hydrolysis is 80-89%. As used in this application, the term "polyvinyl alcohol" includes polyvinyl acetate compounds with levels of hydroloysis disclosed herein. The water-soluble resin film should be formulated so as to substantially completely dissolve in 50°C. water with agitation within about thirty minutes, preferably within about 15 minutes in 50°C. water with agitation, and most preferably within about 5 minutes in 50°C. water with agitation.

[0049] An especially preferred plastics film is a polyvinyl alcohol film, made of a polyvinyl alcohol copolymer having a comonomer having a carboxylate function.

[0050] PVA can be made by the polymerisation of vinyl acetate, followed by hydrolysis, conveniently by reaction with sodium hydroxide. However, the resulting film has a highly symmetrical, hydrogen-bonded structure and is not readily soluble in cold water. PVA films which are suitable for the formation of water soluble packages are typically polymers produced from copolymerisation of vinyl acetate and another comonomer which contains a carboxylic function. Examples of such comonomers include monocarboxylates, such as acrylic acid, and dicarboxylates, such as itaconic acid, which may be present during polymerisation as esters. Alternatively, the anhydride of maleic acid may be used as the copolymer. The inclusion of the comonomer reduces the symmetry of and degree of hydrogen bonding in the final film and renders the film soluble even in cold water.

[0051] Suitable PVA films for use in a package according to the invention are commercially available and described, for example, in EP-B-0 291 198. PVA films for use in a package according to the invention can be made by the copolymerisation of vinyl acetate and a carboxylate-containing monomer (for example acrylic, maleic or itaconic acid or acid ester), followed by partial (for example up to about 90%) hydrolysis with sodium hydroxide.

[0052] Generally speaking, plasticisers suitable for use with PVA-based films have -OH groups in common with the ∼CH2-CH(OH)-CH2- CH(OH)-polymer chain of the film polymer.

[0053] Their mode of functionality is to introduce short chain hydrogen bonding with the chain hydroxyl groups and thus weaken adjacent chain interactions which inhibits swelling of the aggregate polymer mass - the first stage of film dissolution.

[0054] Water itself is a suitable plasticiser for any of the films recited herein but other common plasticisers include:

Polyhydroxy compounds, e.g. glycerol, trimethylolpropane, diethylene glycol, triethylene glycol, dipropylene glycol

Starches e.g. starch ether, esterificated starch, oxidized starch and starches from potato, tapioca and wheat

Cellulosics / carbohydrates, e.g. amylopectin, dextrin carboxymethylcelluose and pectin.

[0055] The amount of plasticiser per unit weight of film may vary considerably according to the film type and plasticiser type(s). It could, for example be in the range of from 0.1% to 50%, e.g. 10% to 45%, such as 20% to 40% by weight.

[0056] Polyvinylpyrrolidone is (PVP), another preferred polymer for use in the articles of the present invention. Dried, unmodified films of PVP are clear or transparent, glossy and reasonably hard. Modifiers may be used in concentrations of 10 to 50% to control tack, brittleness or to decrease the hygroscopicity. Unmodified PVP films are relatively very hygroscopic in character, and moisture taken up from the air can also act as plasticiser. Other plasticisers are for example glycerol, propylene glycol, diethylene glycol and sorbitol. These tend to increase tackiness of the PVP film. Carboxymethylcellulose or cellulose acetate can be used to decrease tackiness. Films essentially tack-free over all ranges of relative humidity may be also obtained by incorporation of 10% arylsulfonamide-formaldehyde resin.

[0057] Preferred water-soluble films may also be prepared from polyethylene oxide (PEO). High molecular weight polymers of ethylene oxide with molecular weight of about 100,000 to 5,000,000 form strong, translucent, thermoplastic films. Unfunctionalised films of these resins easily crack when only minor stress is applied (a process known as 'stress cracking'). This is accelerated by exposure to ultraviolet radiation but can be slowed down or inhibited completely by the addition of plasticisers in combination with suitable UV radiation inhibitors. Suitable plasticisers are for example (low molecular weight) polyethylene glycol and polypropylene glycol, carbohydrates, glycerol, organic and inorganic esters such as glycerol triacetate or triethyl citrate.

[0058] PEO films generally have very good mechanical properties and heat sealability, combined with complete water solubility. In comparison with other commonly used water-soluble films,
polyethylene oxide films offer the advantage of good compatibility.

[0059] Further examples of suitable water soluble polymers are modified celluloses, such as methylcellulose (MC) and hydroxypropylmethylcellulose (HPMC). These yield high-strength, clear, water-soluble films that are impervious to many organic and petroleum-based solvents. The mechanical properties can be modified by a number of plasticisers, such as glycerol, propylene glycol, sorbitol, diethylene glycol, triethanol amine, and N-acetyl ethanol amine. Properly plasticised MC or HPMC sheeting products can be sealed at about 130°C using standard sealing equipment.

[0060] An alternative cellulose-based material is hydroxypropyl cellulose (HPC). Clear, flexible films of this material may be prepared from aqueous or organic solvent solutions of the polymer. An advantage of HPC is that it has good plastic-flow properties enabling it to be thermoformed into flexible film articles without the aid of plasticisers or other additives. They are non-tacky even at high humidity. The unplasticised film has good cold water solubility but is insoluble in water > 45 °C.

[0061] All of the above polymers include the aforementioned polymer classes whether as single polymers or as copolymers formed of monomer units or as copolymers formed of monomer units derived from the specified class or as copolymers wherein those monomer units are copolymerised with one or more comonomer units.

[0062] Blends (i.e. not copolymers) of two or more polymers recited herein, may also be used.

Encapsulation Methods

(a) Horizontal form-fill-seal

[0063] Water soluble based on PVA can be made according to any of the methods horizontal form-fill-seal described in any of WO-A-00/55044, WO-A-00/55045, WO-A-00/55046, WO-A-00/55068, WO-A-00/55069 and WO-A-00/55415.

[0064] By way of example, a thermoforming process is now described where a number of packages according to the invention are produced from two sheets of water soluble material. In this regard recesses are formed in the film sheet using a forming die having a plurality of cavities with dimensions corresponding generally to the dimensions of the packages to be produced. Further, a single heating plate is used for thermoforming the film for all the cavities, and in the same way a single sealing plate is described.

[0065] A first sheet of polyvinyl alcohol film is drawn over a forming die so that the film is placed over the plurality of forming cavities in the die. In this example each cavity is generally dome shape having a round edge, the edges of the cavities further being rounded to remove any sharp edges which might damage the film during the forming or sealing steps of the process. Each cavity further includes a raised surrounding flange. In order to maximise package strength; the film is delivered to the forming die in a crease free form and with minimum tension. In the forming step, the film is heated to 100 to 120°C, preferably approximately 110°C, for up to 5 seconds, preferably approximately 700 micro seconds. A heating plate is used to heat the film, which plate is positioned to superpose the forming die. During this preheating step, a vacuum of 0.5 bar is pulled through the pre-heating plate to ensure intimate contact between the film and the pre-heating plate, this intimate contact ensuring that the film is heated evenly and uniformly (the extent of the vacuum is dependant of the thermoforming conditions and the type of film used, however in the present context a vacuum of less than 0.6 bar was found to be suitable) Non-uniform heating results in a formed package having weak spots. In addition to the vacuum, it is possible to blow air against the film to force it into intimate contact with the preheating plate.

[0066] The thermoformed film is moulded into the cavities blowing the film off the heating plate and/or by sucking the film into the cavities thus forming a plurality of recesses in the film which, once formed, are retained in their thermoformed orientation by the application of a vacuum through the walls of the cavities. This vacuum is maintained at least until the packages are sealed. Once the recesses are formed and held in position by the vacuum, a liquid composition according to the invention is added to each of the recesses. A second sheet of polyvinyl alcohol film is then superposed on the first sheet across the filled recesses and heat-sealed thereto using a sealing plate. In this case the heat sealing plate, which is generally flat, operates at a temperature of about 140 to 160°C, and contacts the films for 1 to 2 seconds and with a force of 8 to 30kg/cm², preferably 10 to 20kg/cm². The raised flanges surrounding each cavity ensure that the films are sealed together along the flange to form a continuous seal. The rounded edge of each cavity is at least partly formed by a resiliently deformable material, such as for example silicone rubber. This results in reduced force being applied at the inner edge of the sealing flange to avoid heat/pressure damage to the film.

[0067] Once sealed, the packages formed are separated from the web of sheet film using cutting means. At this stage it is possible to release the vacuum on the die, and eject the formed packages from the forming die. In this way the packages are formed, filled and sealed while nesting in the forming die. In addition they may be cut while in the forming die as well.

[0068] During the forming, filling and sealing steps of the process, the relative humidity of the atmosphere is controlled to ca. 50% humidity. This is done to maintain the heat sealing characteristics of the film. When handling thinner films, it may be necessary to reduce the relative humidity to ensure that the films have a relatively low degree of plasticisation and are therefore stiffer and easier to handle.

(b) Vertical Form-Fill-Seal

[0069] In the vertical form-fill-seal (VFFS) technique, a continuous tube of flexible plastics film is extruded. It is sealed, preferably by heat or ultrasonic sealing, at the bottom, filled with the liquid composition, sealed again above the liquid film and then removed from the continuous tube, e.g. by cutting.

[0070] Encapsulation methods for other water soluble films such as based on PVP or PEO will be known to those skilled in the art.

Unit Dose Volume

[0071] The amount of the substantially non-aqueous liquid cleaning composition is each unit dose envelope may for example be from 10ml to 100ml, e.g. from 12.5ml to 75ml, preferably from 15ml to 60ml, more preferably from 20ml to 55ml.

The Substantially Non-Aqueous Liquid Cleaning Composition

Non-Aqueous Liquid Component

[0072] The substantially non-aqueous liquid cleaning composition must contain at least one non-aqueous liquid. Further, the non-aqueous liquid itself and/or another component of the composition must provide a cleaning function when released into the wash liquor.

[0073] By "substantially non-aqueous" it is meant that that the amount of water in the liquid composition is below the level at which the package would dissolve through contact with its contents. Preferably, the liquid composition comprises 25%, e.g. no more than 20%, more preferably no more than about 15%, still more preferably no more from 10%, such as no more than about 7%, even more preferably no more than about 5% and most preferably no more than from about 3% to about 4%, by weight water. However, in some cases, it may be possible (whether by reason of the thickness of the film used, the physical properties, such as viscosity, of the liquid composition or otherwise) to use even higher quantities of water in the liquid composition inside the package according to the invention, although these should never exceed 50% by weight of the liquid composition.

[0074] The substantially non-aqueous liquid composition may be substantially Newtonion or else non-Newtonion in rheology. The latter especially applies when the composition comprises dispersed solids. Therefore, for the avoidance of doubt, all viscosities expressed herein are measured at a shear rate of 21s^-1.

[0075] The viscosity of the composition is preferably from 25 mPaS, 50 mPaS, 75 mPaS or 100 mPaS, preferably 125 mPaS, more preferably 150mPaS to 10,000 mPaS, for example above 150 mPaS but no more than 10,000 mPaS. The alternative embodiment of the invention relates to VFFS encapsulation in which case, the minimum viscosity must be 10 mPaS, for example above 150 mPaS.

[0076] The composition may be considered as falling into the sub-classes of thin liquids, thick liquids, and gels/pastes.

[0077] The thin liquids may have a minimum viscosity of 25, 50, 75, 100, 125 ,150 mPaS or above 150 mPaS for example 175 mPaS, preferably 200 mPaS. They may for example have a maximum viscosity of 500 mPaS preferably 450 mPaS more preferably 400 mPaS or even 250 mPaS.

[0078] The thick liquids may have a minimum viscosity of 400 mPaS, for example 350 mPaS, or even 300 mPaS and a maximum viscosity of 1,500 mPaS, preferably 1,200 mPaS.

[0079] The gels or pastes may have a minimum viscosity of 1,400 mPaS, for example 1,500 mPaS, preferably 1,750 mPaS, 2000 mPaS, 2,500 mPaS, 3,000 mPaS or even 3,500 mPaS. Their maximum viscosity may be 10,000 mPaS, preferably 9,000 mPaS, more preferably 8,000 mPaS, 7,500 mPaS or even 4,000 mPaS.

[0080] The non-aqueous liquid may comprise one or more non-aqueous liquid components. These may be one or more liquid surfactants and/or one or more non-aqueous non-surfactant liquids.

[0081] Suitable liquid surfactants liquid nonionic surfactants.

[0082] Nonionic detergent surfactants are well-known in the art. They normally consist of a water-solubilizing polyalkoxylene or a mono- or d-alkanolamide group in chemical combination with an organic hydrophobic group derived, for example, from alkylphenols in which the alkyl group contains from about 6 to about 12 carbon atoms, dialkylphenols in which primary, secondary or tertiary aliphatic alcohols (or alkyl-capped derivatives thereof), preferably having from 8 to 20 carbon atoms, monocarboxylic acids having from 10 to about 24 carbon atoms in the alkyl group and polyoxypropylense. Also common are fatty acid mono- and dialkanolamides in which the alkyl group of the fatty acidradical contains from 10 to about 20 carbon atoms and the alkyloyl group having from 1 to 3 carbon atoms. In any of the mono- and di-alkanolamide derivatives, optionally, there may be a polyoxyalkylene moiety joining the latter groups and the hydrophobic part of the molecule. In all polyalkoxylene containing surfactants, the polyalkoxylene moiety preferably consists of from 2 to 20 groups of ethylene oxide or of ethylene oxide and propylene oxide groups. Amongst the latter class, particularly preferred are those described in the applicants' published European specification EP-A-225,654, especially for use as all or part of the solvent. Also preferred are those ethoxylated nonionics which are the condensation products of fatty alcohols with from 9 to 15 carbon atoms condensed with from 3 to 11 moles of ethylene oxide. Examples of these are the condensation products of C_11-13 alcohols with (say) 3 or 7 moles of ethylene oxide. These may be used as the sole nonionic surfactants or in combination with those of the described in the last-mentioned European specification, especially as all or part of the solvent.

[0083] Another class of suitable nonionics comprise the alkyl polysaccharides (polyglycosides/oligosaccharides) such as described in any of specifications U.S. Pat. Nos. 3,640,998; 3,346,558; 4,223,129; EP-A-92,355; EP-A-99,183; EP 70,074, '75, '76, '77; EP 75,994, '95, '96.

[0084] Nonionic detergent surfactants normally have molecular weights of from about 300 to about 11,000. Mixtures of different nonionic detergent surfactants may also be used, provided the mixture is liquid at room temperature.

[0085] Suitable non-aqueous non-surfactant liquids forms can be used alone or with in combination with liquid surfactants. Non-surfactant solvents which are more preferred category include ethers, polyethers, alkylamines and fatty amines, (especially di- and tri-alkyl- and/or fatty-N-substituted amines), alkyl (or fatty) amides and mono- and di- N-alkyl substituted derivatives thereof, alkyl (or fatty) carboxylic acid lower alkyl esters, ketones, aldehydes, polyols, and glycerides. Specific examples include respectively, di-alkyl ethers, polyethylene glycols, alkyl ketones (such as acetone) and glyceryl trialkylcarboxylates (such as glyceryl tri-acetate), glycerol, propylene glycol, and sorbitol.

[0086] Other suitable solvents are lower (C_1-4) alcohols, such as ethanol, or higher (C_5-9) alcohols, such as hexanol, as well as alkanes and olefins. However, they can be combined with other solvent materials which are surfactants and non-surfactants having the aforementioned "preferred" kinds of molecular structure. Even though they appear not to play a role in the deflocculation process of dispersed solids, it is often desirable to include them for lowering the viscosity of the product and/or assisting soil removal during cleaning.

[0087] Preferably, the compositions of the invention contain the organic solvent (whether or not comprising liquid surfactant) in an amount of at least 10% by weight of the total composition. The amount of the solvent present in the composition may be as high as about 90%, but in most cases the practical amount will lie between 20 and 70% and sometimes, between 20 and 50% by weight of the composition. The weight ratio of surfactant to non-surfactant non-aqueous liquid components is preferably from 0:10 to 10:0, more preferably from 1:10 to 10:1, still more preferably from 1:6 to 6:1, yet more preferably from 1:5 to 5:1, e.g. from 1:3 to 3:1.

[0088] Whether or not the composition contains nonionic surfactant, one or more other surfactants may be present. These may be in liquid form or as solid dissolved or dispersed in the substantially non-aqueous liquid component. They may be selected from anionic cationic and ampholytic detergent surfactants. The anionic surfactants may be incorporated in free acid and/or neutralised form. The cationic surfactant may be neutralised with a counter ion or it may be used as stabilising compound to neutralise the at least one ionic ingredient with an exchangeable hydrogen ion.

[0089] The composition may also comprise one or more solid dissolved and/or dispersed in the substantially non-aqueous liquid. When these are dispersed solids, it is preferred also to include one or more deflocculating agents as described in EP-A-0 266 199.

[0090] Some of these ingredients may be of an acidic nature, such as soaps or the acid precursors of anionic surfactants (which can be used for their surfactant properties and/or as deflocculants). These materials have an exchangeable hydrogen ion. As already mentioned, according to our copending but unpublished application PCT/EP01/03770, when the liquid composition comprises at least one "acidic" component having an exchangeable hydrogen ion, and the film is a PVA film including carboxyl-functional comonomers, it is preferred to substantially neutralise or over-neutralise this component with a stabilising compound. This is to solve the following problem.

[0091] PVOH can be made by the polymerisation of vinyl acetate, followed by hydrolysis, conveniently by reaction with sodium hydroxide. However, the resulting film has a highly symmetrical, hydrogen-bonded structure and is not readily soluble in cold water. PVOH films which are suitable for the formation of water soluble packages are typically polymers produced from copolymerisation of vinyl acetate and another comonomer which contains a carboxylic function. Examples of such comonomers include monocarboxylates, such as acrylic acid, and dicarboxylates, such as itaconic acid, which may be present during polymerisation as esters. Alternatively, the anhydride of maleic acid may be used as the copolymer. The inclusion of the comonomer reduces the symmetry of and degree of hydrogen bonding in the final film and renders the film soluble even in cold water.

[0092] However, when the resultant copolymer film contains carboxylic acid or carboxylate groups (either of these hereinafter being referred to as "carboxylate functionality") in proximity to hydroxyl groups on the same carbon chain and there is an attendant drive towards cyclisation of these groups by water elimination to form lactones. A low level of lactone formation is desirable to improve the mechanical properties of the film. However, the formation of excessive amounts of lactones is undesirable as this tends to reduce the cold water solubility of the film, giving rise to a danger of undissolved film residues when the package is used.

[0093] The problem of excessive lactone formation is particularly acute when the liquid composition inside the package comprises ionic species. This is thought to be because the presence of ionic species can give rise to exchange between sodium ions (associated with carboxylate groups) in the film and hydrogen ions in the liquid composition. Once such exchange has occurred, the resulting carboxylic acid group in the film can cyclise with a neighbouring hydroxyl group, eliminating water in the process, thus forming lactones.

The Ionic Ingredient with Exchangeable Hydrogen Ions

[0094] When present, the ionic ingredient with exchangeable hydrogen ions may, for example, constitute from between 1% and 40% (prior to any neutralisation) by weight of the total substantially non-aqueous liquid composition. When used primarily for their surfactant properties, such ingredients may for example be present in amounts greater than 10% by weight. When used as deflocculants (see below), the amounts may be 10% by weight or less, e.g. no more than 5% by weight. These ingredients may for example be selected from anionic surfactant acid precursors and fatty acids and mixtures thereof.

[0095] Anionic surfactant acids are well known to those skilled in the art. Examples suitable for use in a liquid composition according to the invention include alkylbenzene sulphonic acid, particularly C_8-15 linear alkylbenzene sulphonic acids and mixtures thereof. Other suitable surfactant acids include the acid forms of olefin sulphonates, alkyl ether sulphates, alkyl sulphates or alkane sulphonates and mixtures thereof.

[0096] A wide range of fatty acids are suitable for inclusion in a liquid composition according to the invention, for example selected from one or more C_8-24 alkyl or alkenyl monocarboxylic acids. Saturated or unsaturated fatty acids may be used. Examples of suitable fatty acids include oleic acid, lauric acid or hardened tallow fatty acid.

Stablilising Compound

[0097] The provision of a molar excess (with respect to the amount of exchangeable hydrogen ions in the at least one ionic ingredient) of the stabilising compound in the liquid composition is found to have a significant effect in maintaining the cold water solubility of the film through the hindrance of lactone formation. However, in the case of inorganic bases and/or ammonium hydroxide forming all or part of the stabilising compound, the amount of stabilising compound need not be in excess, provided it is at least 95 mole % of the amount needed for full neutralisation. Surprisingly, the hindrance of lactone formation is significantly greater when these amounts of stabilising compound is used than when a molar equivalent or less is used. This advantageous effect is particularly marked after prolonged storage (eg for several weeks) of the package according to the invention at elevated temperature (eg 37°C), conditions which are frequently encountered by some commercial products in European and other markets.

[0098] The problem of excessive lactone formation is particularly acute when the liquid composition inside the package comprises ionic species having an exchangeable hydrogen ion, for example fatty acids or the acid precursors of anionic surfactants.

[0099] This problem may be solved by including in the composition, a stabilising compound effective for combining with the exchangeable hydrogen ions to hinder the formation of lactones within the film. This stabilising compound should preferably be in molar excess relative to the component(s) having an exchangeable ion. This molar excess is preferably up to 105 mole %, preferably up to 110 mole % of the stoichiometric amount necessary for complete neutralisation. It is preferably an organic base such as one or more amines, e.g. monoethanolamine, triethanolamine and mixtures thereof. When the stabilising compound is or comprises an inorganic base such as an alkali metal (e.g. sodium or potassium) hydroxide, or ammonium hydroxide, it may, however, present in an amount as low as 95 mole %, eg. from 95 mole % to 105 mole % relative to the component(s) having an exchangeable hydrogen ion.

[0100] In other aspects of the invention, for the stabilising compound, instead of the 95 mole %, we may claim as minimum, any of 90, 91, 92, 93, 94, 94.4, 96, 96.5, 97, 97.5, 98, 98.5, 99 and 99.5 mole %. Also, independently of any particular minimum, in other aspects of the invention, as maximum, we may claim any of 100.25, 100.5, 101, 101.5, 102, 102.5, 103, 103.5, 104, 105, 106, 107, 108, 109 and 110 mole%.

[0101] Other possible inorganic stabilising compounds are alkaline earth metal hydroxides or other inorganic bases which do liberate water on protonation. These are preferably also used in an amount indicated above for the alkali metal hydroxides and ammonium hydroxide.

[0102] Yet other suitable stabilising compounds are amines other than monoethanolamine and triethanolamine, and organic Lewis bases or other organic or inorganic bases provided that they will interact effectively with labile protons within the detergent composition to hinder the production of lactones in the film.

Other Components

[0103] The substantially non-aqueous liquid cleaning composition may further comprise one or more ingredients selected from non-ionic or cationic surfactants, builders, polymers, fluorescers, enzymes, silicone foam control agents, perfumes, dyes, bleaches and preservatives.

[0104] Some of these materials will be solids which are insoluble in the substantially non-aqueous liquid medium. In that case, they will be dispersed in the substantially non-aqueous liquid medium and may be deflocculated by means of one or more acidic components such as selected from inorganic acids anionic surfactant acid precursors and Lewis acids, as disclosed in EP-A-266 199, as mentioned above.

[0105] The invention will now be more particularly described with reference to the following examples.

EXAMPLES

Example 1

[0106] A control liquid detergent composition (A) according to the invention was prepared as follows.

TABLE 1

Nonionic (Neodol C11. 5EO)	25%
LAS acid	20%
Priolene 6907 fatty acid	13%
Glycerol	20%
Water	4%
Perfume	1%
Enzymes + polymer	2%
Monopropylene glycol	7%
Monoethanolamine	8%

[0107] The liquid composition was prepared by adding the monoethanolamine to the surfactant mixture in the monopropylene glycol/glycerol solvent system. The surfactant mixture consisted of Neodol C11- 5EO alkyl ethoxylates, alkyl benzene sulphonic (LAS) acid and Priolene 6907 (a commercial C16-18 fatty acid mixture. The solvent system consisted of monopropylene glycol, glycerol and water. Subsequently, minor ingredients, such as perfume and enzymes were added.

[0108] Two sets of 25ml capacity packages were fabricated using a PVA film. The first set was filled with control formulation A. The second set was filled with a composition of Example 1. This was the same as control Example A but only 15% by weight of Neodol nonionic was used and 10% by weight of a C₁₂-C₁₃ 5EO nonionic in which 38wt% has the mid chain-branched structure:

wherein, approximately 6% by weight of those molecules have the CH₃- branch in the 11 or 12 position and the remainder is branched in the 2-10 positions.

[0109] The rate of dissolution and residues were measured as followed. The capsules were wrapped in an open holed net and suspended from a plastic rod in a container with 5 litres of water, at 30°C. The dissolution time of the capsule was monitored up to 5 minutes. After 5 minutes, the amount of undissolved residue was assessed.

[0110] The rate of dissolution and residues were found to be significantly better for the set with Example 1 than with control A.

Claims

1. A water soluble package formed from a water soluble film containing a substantially non-aqueous liquid composition comprising at least one mid-chain branched surfactant of formula (I):

        G―Q     (I)

wherein G is C₈-C₂₁, preferably C₁₁ - C₁₇ linear moiety having at least one alkyl substituent, preferably having 1 - 3 carbon atoms in a position such that the linear moiety is mid-chain branched; and Q is a hydrophilic moiety.

2. A water soluble package according to claim 1, wherein the total amount of the mid-chain branched surfactant is from 1% to 80%, preferably from 2% to 55%, more preferably from 3 to 45% by weight of the total composition.

3. A water soluble package according to either preceding claim, wherein the branched surfactants of formula (I) are those in which G represents:

wherein G¹ is the C₈ -C₂₁, preferably C₁₁ - C₁₇ linear moiety, and each of R¹ to R³ is independently hydrogen or C₁-C₃ alkyl, provided that R¹ to R³ are non-terminally attached to G1 and at least one is other than hydrogen; and
Q is selected from groups of formula

wherein Ar is aryl; R⁴ is selected from H and C₁ to C₃ alkyl, M is a cation or a mixture of cations and q is the cation valency, optionally, at least some of [M^q+] being replaced by Hydrogen and a and b are chosen to balance the neutrality of the species; and
groups of formula

        ―Z―J

wherein J is a hydrophilic moiety selected from sulphates, sulphonates, amine oxides, polyoxyalkyled (such as with polyoxyethylene and/or polyoxypolypropylene units) alcohols, alkoxylated sulphates, polyhydroxy moieties, phosphate esters, glycerol sulphonates, polygluconates, polyphosphate esters, phosphonates, sulfosuccinates, sulfosuccaminates, polyalkoxylated carboxylates, glucamides, taurates, sarcosinates, glycinates, dialkanolamides, monoalkanolamides, monoalkanolamide sulphates, diglycolamides, diglycolamide sulphates, glycerol esters, polyglycerol ether sulphates, sorbitan esters, polyalkoxylated sorbitan esters, ammonioalkanesulphonates, amidopropyl betaines, alkylated quaternary nitrogen surfactants, alkylated /polyhydroxylalkylated quaternary nitrogen surfactantss, alkylated quaternary nitrogen surfactantss, alkylated / polyhydroxylated oxypropyl quaternary nitrogen surfactantss, imidazolines, 2-yl-succinates, sulphonated alkyl esters, and sulphonated fatty acids; and
Z is selected from -CH₂- and -C(O)-.

4. A water soluble package according to any preceding claim wherein, the mid-chain branched alkylaryl sulphonate wherein comprises an

including the case of partial or total replacement of the cation by hydrogen, then preferably the group

is represented by

wherein R¹ and R² are as hereinbefore defined, R⁵ is selected from hydrogen and C¹ to C³ alkyl, p is an integer from 0 to 10; q is an integer from 0 to 10; r is an integer from 0 to 10; provided that

- the total number of carbon atoms attached to Ar is less than about 20 (preferably from about 9 to about 18; more preferably from about 10 to about 14);

- at least one of R¹ and R² is C₁ to C₃ alkyl; when R⁵ is C₁, the sum of p + q + r is at least 1; and when R⁵ is H, the sum of p + q + r is at least 2; and

- in at least about 60% of said composition Ar is attached to the moiety R⁵-C(-)H-(CH₂)_p-C(-)H-(CH₂)_q-C(-)H-(CH₂)_r-CH₃ in the position which is selected from positions alpha- and beta- to either of the two terminal carbon atoms thereof.

5. A water soluble package according to any preceding claim, wherein the mid-chain branched surfactant comprises a (poly) alkoxylated surfactant.

6. A water soluble package according to claim 5, wherein the (poly) alkoxylated surfactant comprises an alkylalkoxylated sulphate wherein

represents a group of formula:

and wherein R¹ to R³ are as hereinbefore defined, c is an integer from 0 to 13; d is an integer from 0 to 13; e is an integer from 0 to 13; f is zero or is an integer of at least 1; c + d + e + f is from 8 to 14 and the total number of carbon atoms in the branched primary alkyl moiety of this formula (including the R¹, R², and R³ branching) is from 12 to 21.

7. A water soluble package according to claim 6, wherein the mid-chain branched surfactant comprises an alkoxylated alcohol wherein

has the same meaning as for any of the preferred (poly) alkylalkoxylated sulphates defined in claim 6 and Q represents -(AO)_m-OH wherein AO and m are as hereinbefore defined with respect to the preferred alkoxylated sulphates defined in claim 6.

8. A water soluble package according to any preceding claim, wherein the mid-chain branched surfactant comprises an alkylsuphate, wherein

has the same meaning as for any of the preferred (poly) alkylalkoxylated surfactants defined in claim 6, and Q represents -OSO₃M wherein and M is as defined in claim 6.

9. A water soluble package according to any preceding claim, wherein the film comprises polyvinyl alcohol.

10. A water soluble package according to claim 9, wherein the film contains a comonomer having carboxylate functionality.

11. A water soluble package according to claim 10, wherein the substantially non-aqueous liquid composition comprises:

at least one ionic ingredient with an exchangeable hydrogen ion; and

a molar excess (with respect to the amount of exchangeable hydrogen ions in the at least one ionic ingredient) of a stabilising compound effective for combining with the exchangeable hydrogen ions to hinder the formation of lactones, especially β lactones within the film;

   with the proviso that if the stabilising compound is or comprises an inorganic base and/or ammonium hydroxide then it is present in an amount of at least 95 mole % of the amount to completely neutralise the at least one ionic ingredient.

12. A water soluble package according to any preceding claim, wherein the liquid composition is a laundry treatment agent.